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Little Caesars World Headquarters Pink Elevator Fundraiser Generates Nearly $22,000 for Breast Cancer Awareness and Research

Metro Elevator’s Ride the Pink Elevator Campaign at the Little Caesars world headquarters campus expansion construction site ended on a record-breaking note, raising $21,885 to fight breast cancer.

The national Pink Elevator Campaign began in 2015 as a partnership between Susan G. Komen and Metro Elevator, a national construction hoist and industrial lift provider. As part of the initiative, participants raised donations during a 30-day period while using a pink construction elevator to raise awareness of the campaign. To date, the program has raised more than $75,000 for Komen in Michigan alone.

Representatives from Little Caesars, Ilitch Holdings, Brinker-Christman and Metro Elevator presented a check to Aimee Nimeh of Komen Greater Detroit this week.

Campaign participants included construction manager Brinker-Christman, Ben Washington & Sons Plumbing, Denn Co. Construction, KONE, NCE USA, Midwest Steel, Blaze Contracting and Reichenbach Co. Ilitch Holdings donated $10,000 to the campaign which ultimately raised the most donations in the history of the Pink Elevator Campaign.

Funds raised at the Little Caesars construction site could provide 152 live-saving mammograms to women in Michigan. More than half the amount donated will remain in the local community, while 25 percent will go toward research efforts.

The Little Caesars headquarters will open in summer 2018. The nine-story, 235,000 square-foot building—the first newly-built global headquarters in Detroit in a decade—will feature an iconic pizza-shaped glass façade, collaborative workspaces, a fitness center and other state-of-the-art features. 

About The District Detroit

The District Detroit is one of the largest sports and entertainment developments in the country. Located in the heart of Detroit, this 50-block, mixed-use development led by the Ilitch organization unites eight world-class theaters, five neighborhoods and three professional sports venues in one vibrant, walkable destination for people who want to live, work and play in an exciting urban environment. Home to the Detroit Tigers, Detroit Red Wings, Detroit Pistons and Detroit Lions - The District Detroit represents the greatest density of professional sports teams in one downtown core in the country.

Current data from the University of Michigan demonstrates that The District Detroit will account for an economic impact of more than $2 billion by 2020 and create more than 20,000 construction and construction-related jobs and 3,000 permanent jobs.